How to Buy Google (Alphabet) Stock: A Basic Guide for New Online Traders

When choosing which company to invest on stocks, Google is a sure winning choice.

Do you know how to buy Google stocks? Do not worry. We will be glad to assist you on that.

Overview

Status: Active

Sector: Communication Services

Industry: Internet Content & Information

Symbol: GOOG

Exchange: NASDAQ

Employees: 123,000

Website: abc.xyz

 

As one of the Big Four technology companies, Google has become the leading benchmark of a successful and consistent company.

 

In this article, we will explain the strong points of Google stocks as an investment option for beginner investors. We also prepared you a simple step-by-step on how to buy Google stocks.

 

Looking back…

Starting out at as a Google Search Engine, the company experience rapid growth that led to a series of high-profile product inventions, company acquisitions and partnerships that further boosted Google’s reputation as one of the most lucrative company in the world.

 

Fact:

Also known in the stock market industry by its parent company name: Alphabet Inc., Google ‘s evolution from a research project by its founders Larry Page and Sergey Brin to a leading technology company, has bolstered investor trust ratings to an all-time high.

 

And it gets better…

As Google continue to push the boundaries for technological innovation in cloud computing, online advertising, search engine, artificial intelligence, software, hardware and e-commerce, many financial observers see a robust future ahead for this technology giant.

Despite several economic crises that hit the world, including the COVID-19 pandemic of 2020, Google is expected to remain as one of the most dominant companies in the technology industry.

 

Please bear in mind:

Before you start investing on stocks, you first need to create a concrete plan. This must include your financial goal in relation to your current financial situation.

 

If we may add…

You must also make sure to cover all grounds when it comes to understanding the performance of the company you want to invest on.

Don’t just ride current financial trends and bandwagons as this drastically change overnight. Otherwise, with our help and expert recommendations, you’re all set to becoming a stocks investor and trader.

 

In this article, we will guide you in familiarizing yourself to the strong industry performance of Google and its stock outlook in the coming few years. We will also point out certain risks if anything comes up from our analysis of the company.

 

And there’s more…

We will also supply information on how to trade Google stocks with the help of highly-recommended brokerage firms in the market today.

These top brokerages have vast experience in trading stock CFDs and uses the best technology platforms that were designed to make life easier for both the broker and investors.

These brokerages will pull all required information to help investors come up with the best financial decisions.

 

And to put an extra sweetener…

We’ll also provide you our unbiased forecast and outlook on what kind of future awaits Google in the stock market world.

 

So far so good? It gets even better…

 

 

Why Buy Google Stock?

Google stocks

Because why not?

One word: Google

Even if you google it—pun intended—all informative articles will point you to the right decision on cashing in on the consistent strong stock performance of Google.

 

But remember:

Before deciding to start buying and trading Google stocks, we want you to have a peace of mind by helping you know more about the company and understand how certain factors and eventualities could affect its market value.

As a future investor, it is VITAL for you to understand the history and business model of Google.

 

To begin with…

Google maintained its solid footing and dominance in technology, other than basically owning the internet, by constantly evolving and pushing the envelope when it comes to innovation. Online advertising is being consistently revolutionized by Google.

Nobody can replicate target advertising based on people’s online activities that Google has able to create.

 

Important:

There are two ticker symbols for Alphabet Inc., the parent company of Google listed on the NASDAQ stock exchange: GOOG and GOOGL. The prices of the two stocks closes almost the same historically.

 

Now get this:

Google’s two ticker symbols represent two varying share classes: A (GOOGL) and C (GOOG). There is also a B share but this is only owned by company insiders and not traded in public.

Google search engine

Google search engine

 

And another thing to note…

Since the difference between the price of the two Google stocks are very small, it won’t matter which stock you choose to buy. However, if you want to make a vote during stockholders’ meetings, we suggest you shoot for the Class A shares as it comes with voting privilege.

 

Google’s winning culture

As the runaway leader in digital advertising—with Facebook, a distant second—Google is also rapidly expanding into consumer hardware, artificial intelligence and cloud computing. Safe to assume, Google’s winning culture is here to stay for a long time.

 

Future-looking attitude

While most companies are happy with their current successes and are biding time to revolutionize technology, Google is constantly looking for ways to innovate, and innovate, and innovate.

One of the most promising technologies Google is developing is the OS for autonomous vehicles.

Although regulations are still strict when it comes to allowing autonomous vehicles on the road, experts agree that once Google develop a flawless technology, then nothing can block this monumental technology that will change the world of transportation.

 

Big war-chest for future acquisitions

According to Silicon Beat, aside from its rising stock values, Google has a mind-blowing $73 billion in the bank. This financial war-chest shall allow Google to challenge Amazon in the e-commerce battle and gain solid ground in the other technology fronts by closing deals on additional acquisitions.

Google ups e-commerce game

Google ups e-commerce game

 

More room for growth…

Google may be playing catch-up to Amazon when it comes to B2B Cloud Infrastructure. Yet, the way being a close second excites investors and analysts, is a testament to the promise of Google’s resolve in expanding their B2B Cloud Infrastructure.

Experts foresee an additional $25 billion worth of market awaiting Google for this kind of service. If this big enough room for improvement doesn’t motivate you, then nothing will.

 

eToro

etoro logo

 

Trade Google!
75% of retail CFD accounts lose money.

Features:

  • Copy investment portfolios of top Google traders
  • Buy stocks commission-free
  • Practice with a free demo account
  • No overnight fees
  • Risk management tools

 

For over a decade, eToro (review) has become a leader when it comes to offering innovations and solutions for financial and technology crossover space or what is known as the “Fintech” industry. It makes good use of its technology to provide financial services to businesses, traders and consumers.

As one of the most trusted online brokerage for trading Google stocks, it is now being used by more than 10 million traders.

Here is a handy guide on how to use eToro.

 

Getting started with eToro

Although eToro’s trading platform is very basic, you need to take note of these steps especially when starting out as a trader.

 

How to open an account on eToro

  • Sign up by keying in your information.
  • Verify your identity to ensure your account remain safe.
  • Make your first deposit.
  • Start trading.

Learn, trade and pay it forward…

Because eToro’s platform make it easier for any trader to succeed, once you become a seasoned trader, you can also share your knowledge on how to make a profit to other budding traders.

Think of it as a pay-it-Forward system that has afforded eToro to grow its network of traders.

Google stock trading on eToro's platform

Google (Alphabet) stock trading on eToro’s platform

And the best part of it: 100% stocks, 0% commission

Simple. When you open or close a stock position using eToro, you will never pay any commission to any broker. There is no ticket fee, markup fee and management fee. Compared to other brokerage companies that charges a commission / administration fee, with eToro you pay zero commissions.

 

eToro also introduces a very helpful feature called CopyPortfolios which can be used in two ways:

  1. Top Trader Portfolios – discover top performing traders on this feature. As a newbie trader, you can learn a lot from the collective knowledge of successful brokers in stocks trading. Imagine being in a room full of mentors and listening to them as they share their know-how of how to explore the risky world of stock trading. You are sure to learn a lot from using this feature.
  2. Market Portfolios – this feature displays the performance metric of companies with top performing stocks centered on the industry or competitors of the company you’re investing. With Market Portfolios, you can easily look at other high-yielding stocks thus making it easier for you to spread your stock investments.

 

And another reason why investors love eToro:

eToro fully follows the strict guidelines of different regulatory bodies including the following:

  • CySEC – Cyprus Securities and Exchange Commission
  • FCA – Financial Conduct Authority
  • ASIC – Australian Securities and Investments Commission

 

Plus500

plus500 logo
 
Trade Google!
76.4% of retail CFD accounts lose money.

Features:

  • Competitive spreads for Google
  • Trading with as little as $100
  • Fast and reliable order execution
  • Risk management tools
  • Fully regulated by the FCA, CySEC and ASIC

 

CFD trading has made it easier for everyone to dip their toes in the world of stock trading. While stock trading remains a tricky business, if done correctly, it will give you many opportunities to grow your investment.

Engaging in CFD trading will become a lot easier if you choose a highly-regarded brokerage company. Plus500 is one such leading brokerage firm that does CFD trading (read our detailed Plus500 review).

 

To know more about Plus500, here’s a brief introduction:

Plus500 is a leading provider of CFDs (contracts for difference) by delivering trading platforms for stock shares, forex, cryptocurrencies, and other commodities by using an innovative trading technology.

 

Take note:

Plus500 is a rapidly expanding CFD trader in Europe and Asia with a portfolio of more than 1000 instruments and a client of over a million traders. Plus500 is also one of the highest-rated CFD trading apps on Google Play and Apple’s App Store.

With the help of the Plus500 platform, you can easily trade on Google shares and widen your portfolio by also investing on other high performing stocks, thanks to the information you will find on the Plus500 platform. It is like being on the stock market floor yourself even when you’re at home or anywhere. The opportunity to buy and sell stocks will be at the tip of your fingertips.

Google stock trading on Plus500's WebTrader platform

Google stock trading on Plus500’s WebTrader platform

Illustrative prices only

 

You will enjoy complete control of your investments when it gains profits and even when it faces possible losses by using the platform’s integrated risk management tools. You’ll just set “Close at Profit” and “Close at Loss” and add it to your trades when you open a new position or when changing an existing stock position.

Plus500 also allows for flexible trading in share CFDs. You can enjoy a leverage of up to 1:20. This means, you can start trading with a minimum of $100 to achieve a capital of $2,000.

 

Here’s another helpful feature: The “STOP” safety net.

This safety features includes:

  1. Guaranteed Stop – this help limits your potential loss. If the price of stock drops significantly, your position will automatically be closed at the specific price, with no risk of slippage.
  2. Trailing Stop – this will allow you to place a Close at Loss order automatically when the stock market acts up on your favor.

 

And most of all…

Plus500 is given a license and recognized by the following financial regulators:

  • Plus500CY Ltd authorized & regulated by CySEC (#250/14).
  • Plus500UK Ltd authorised & regulated by the FCA (#509909).
  • Plus500SG Pte Ltd, licensed by the MAS (#CMS100648-1) and IE Singapore (#PLUS/CBL/2018).
  • Plus500AU Pty Ltd (ACN 153301681), licensed by:
    ASIC in Australia, AFSL #417727, FMA in New Zealand, FSP #486026; Authorised Financial Services Provider in South Africa, FSP #47546. You do not own or have any rights to the underlying assets. Please refer to the Disclosure documents available on the website.
 
Easily sign-up with Plus500 for free via the form below!
 

Google Stock Performance

Fact:

Alphabet (Google) is one of the closely-watched FAANG stocks. The other FAANG stocks include Facebook   ( ), Amazon   ( ), Apple   ( ) and Netflix   ( ).

 

But wait, what does FAANG means?

In finance, the acronym “FAANG” was coined to refer to the stocks of five prominent American technology companies: Alphabet, Facebook, Apple, Netflix and Amazon.

FAANG stocks are renowned for achieving impressive growth in recent years, with each company more than doubling their stock prices over the past five years.

 

And did you know?

For this year, GOOG stock achieved a milestone when it reached the $1 trillion market cap after it closed at $1,450.16 on January 16, 2020.

The coronavirus scare managed to pull down Google’s stocks to $1,054.13 on March 13, 2020. Despite this brief setback, Google rallied to $1,415.64 a few weeks later and maintained an average price between $1,450 to $1,500.

 

And the number 1 hits keep coming…

As we all know, Google has long maintained supremacy in the search engine area. Did you also know that as of today, Google is the number 1 in email service (Gmail), video platform (YouTube), internet browser (Chrome), maps program (Google Map), mobile OS (Google Play and Android), display advertising network (AdSense) and a close second (to Dropbox) in cloud storage service (Google Drive).

 

Google Stock Forecast

Below is some information on the immediate future of Google as a company and as a performing stock value based on its current market position, data analysis and expert predictions.

 

Please take note:

Our forecasts are intended to serve as a guide to help you decide on whether to buy Google stocks. By using facts gathered from market trends and the events surrounding the global economy, we have compiled all the necessary information required for you to make a sound decision.

This however, does not guarantee the performance of a company’s stock price in the future. Consequently, actual market results may vary from what was forecasted due to several factors and conditions.

 

2020: Evolving Further Even in the Time of COVID-19

As companies around the world struggle with the pandemic, Google is one of the few who can remain productive and highly innovative as the company’s bread and butter product – CONTENT remains king and more than ever, much needed by people all over the globe.

 

Not so surprisingly…

Google is in position to take advantage of the new normal where a growing number of people will work from home using cloud technology.

Expected to add big value to Google’s roster of products are the wider use of Google Docs and other editable cloud document platforms that will be greatly needed by people who will work remotely.

As more millennials enter the workforce, expect the trend of relying on Google’s cloud services to grow broader and become more lucrative for the company.
 

Not yet convinced?

Just look at the graph below to see how Google has performed in the stock market for a span of 1 year:

 

Overall…

Our outlook for Google’s stock growth this year to be medium, especially if the introductions of new products is realized this year or the next.

 

2021: A More Diverse Revenue Stream

Expect Alphabet to usher Google into more areas of our life.

As expected of any big companies that grow even bigger, Google is expected to find its way into every facet of our future lives from wearable and renewable technology, driverless cars, communications, e-commerce and even in healthcare.

Whatever and wherever Google focuses on, expect it to put the boundaries of innovation further forward.

Google services

Google services

For these reasons, we see Google as a ‘buy-now’ stocks with a projection of growth ranging from medium to high.

 

How to Buy Google Stock?

  1. Open an account with an online broker.

    In order for you to buy Google stock and other company shares, first you need to open an account with a brokerage which offers a platform for trading.
     
    Signing-up for an account only takes a few minutes to accomplish and after completing this process, you need to make a deposit so you can start investing.

  2.  

  3. Open your broker’s trading platform.

    Let’s say you have opened an account with a specific brokerage and you have already funded it. The next step to do is to open their platform to start trading.

    eToro trading platform

    eToro trading platform

  4.  

  5. Look for the Google stock (symbol: GOOG).

    After opening the platform, search for the Google stock by using the search bar and entering either “Alphabet” or its stock symbol “GOOG”.

    Searching for Alphabet stock on eToro's platform

    Searching for Alphabet stock on eToro’s platform

  6.  

  7. Select Buy and set the amount.

    Click on “Buy” and specify the amount that you wish to invest. You may also set several specific parameters depending the features that are offered to you by your broker.

    Buying Google (Alphabet) stocks on eToro's platform

    Buying Google (Alphabet) stocks on eToro’s platform

  8.  

  9. Execute the order.

    Initiate the trade by executing the order.

    Executing order on eToro's platform

    Executing order on eToro’s platform

 

 

Should I buy Google stock?

Your answer is as good as ours. Definitely, YES.

Skeptics may argue that Google’s stock is way past its buying days when it grew by 800% in stock value in three years after its IPO. However, the stock history of Google has shown several periods of out-performance punctuated by high dividends to its investors. As the company gear up for massive expansion, a stretch of another monumental run, such as the 800% gain they had before, to happen soon is entirely very possible.

 

So, are you ready to cash in from Google stocks?

By now, we are sure that you have come into a conclusion that Google is a top choice among stock investors. This decision is easy considering the strong history of Google to evolve into a powerhouse company in the world. If your mind is now set on purchasing Google stocks, then we highly recommend for you to back it up by choosing a trusted and regulated brokerage firm to ensure the safety of your funds and bring you peace of mind, and earnings.

 

Frequently Asked Questions (FAQ)

How Much is the Google Stock?

Here is the current stock market price of   ( )

 

Who Owns the Most Shares of Google?

Larry Page the co-founder of Google and a board member of Alphabet, owns the most shares of Alphabet (Google) stock with approximately $40.1 million Alphabet Class C shares.

 

How Many Outstanding Shares Does Google Have?

Based on the quarter ending June 30, 2020, Alphabet’s (Google) outstanding shares is 733 million.

 

Where Can I Buy Google Stock?

You can start buying Google stocks from either of the two brokerage companies we mentioned above and also the other brands in the table below. eToro and Plus500 are two of the top online brokers offering CFD trading that also maximizes their easy-to-understand platforms in order to provide additional earning opportunities to its users.

 

Got a Question?

Post it here and get an answer from one of our experts!

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Best Brokers for Buying Google Stocks

Below are the most trusted and regulated brokers that we recommend for you to trade Google stock CFDs. Simply click on the Google Page button of your chosen broker and we’ll take you straight to their stock trading page.

 

Broker Features Rating Official Site
etoro logo

 

Read Review

  • Copy investment portfolios of top Google traders
  • Practice with a free demo account
  • No overnight fees
  • Risk management tools

Min Deposit: $200

Regulation: CYSEC, FCA

 

96

Google Page

 

Open Account

75% of retail CFD accounts lose money.

 

plus500 logo

 

Read Review

  • Competitive spreads for Google
  • Trading with as little as $100
  • Fast and reliable order execution
  • Risk management tools
  • Fully regulated by the FCA, CySEC and ASIC

Min Deposit: $100

Regulation: FCA, ASIC, CySEC

 

95

Google Page

 

Open Account

76.4% of retail CFD accounts lose money.

 

avatrade logo

 

Read Review

  • Up to 1:10 leverage on Google
  • Safe and secure trading environment
  • Trade for as little as $100
  • Live multilingual customer support during market hours
  • Regulated

Min Deposit: $100

Regulation: CBI, ASIC, FSC, FSA, FSB

 

94

Google Page

 

Open Account

 

xm.com logo

 

Read Review

  • Google spreads for as low as 2.77
  • $5 minimum deposit
  • Comprehensive trading education
  • 24/5 live help
  • Unlimited demo account

Min Deposit: $5

Regulation: FCA, ASIC, CySEC

 

90

Google Page

 

Open Account

 

Trading Forex and CFDs involves significant risk of capital loss. You should consider whether you can afford to take the high risk of losing your money.